Copywriter jobs in Milwaukee have gone up and down in the past decade, with the median pay going up by about $2,500 since 2009, according to data from the National Employment Law Project.
The median compensation for an autocue writer in 2017 was $56,200, according the data, which covers 2016 through 2021.
In the past five years, average salaries for autocues have more than doubled.
The data comes as copywriters and other copywriters are often viewed as high-value positions.
But the data also shows that the median salary for a copy writer is lower than the median for all other types of copywriters.
The average salary for copywriters is $54,000, the data shows.
While the median compensation is higher than the $54K average for copy writers in 2015, the average for 2018 is just $34,000.
That puts an even bigger squeeze on copywriters in a city with a growing population of copywriter workers.
“Copywriters in Milwaukee are a bit of a lost cause, because their pay hasn’t gone up for five years,” said Julie Hsu, director of the Center for the Study of Workplace Inequality at Georgetown University.
Hsu said copywriters’ pay is set by a formula that factors in a number of factors including the number of hours worked, the number and type of freelance clients they work for, the type of copy they write and whether or not they have a master’s degree.
She said the formula, known as the median, is a good measure of what a copywriting job pays, but it doesn’t take into account the hours and types of freelance work.
Hsi said the median value for a Copywriter in Milwaukee was about $65,000 in 2017, and it was $61,000 last year.
She thinks that could change, but she said it’s still too early to know if it will.
“I think that’s a good thing,” Hsu added.
“You can’t have a market that doesn’t provide a lot of value to its employees.”
The data show that a third of copywriting jobs are filled by women.
That’s up from the 25% of jobs in 2017 that were filled by men.
That trend is expected to continue.
“The labor market for copywriter and other creative jobs is increasingly male-dominated, as we see more men enter the workforce,” Hsi explained.
“But I think it’s important to recognize that it is still a market where women are the majority.
And I think the average pay for female copywriters has gone up.
It’s really hard for us to imagine that we’re going to see gender equality in the future.”
The median salary of a copyeditor in 2017 went up by $2.80.
The most recent median pay for a senior copyeditor was $65.80 in 2018, and the median in 2021 was $66,800.
Those are the lowest pay levels of any category in the data.
But Hsu believes that may be the best time to hire a copy editor.
“It’s a great opportunity to hire someone who has done a great job for a long time and is going to be paid fairly,” she said.
“We have to keep a critical eye on the data.”
Hsu also said the data should be seen in the context of the larger trend of increasing automation in the industry.
“This is a new and very real technology,” she explained.
She added that copywriters often use the technology to help them with their craft, and said that’s great, but they also need to understand how it works.
“They’re a critical part of the overall business of copy, and if they’re not being paid fairly, they’re going in the wrong direction,” she added.
The study also showed that more people are working in a position where they have to be on call.
That was up by 17% in 2017.
“More people are going into jobs that require that they be on the clock,” Hsie said.
That could mean having to work in a remote location, where they need to have time to process data, make changes and review their files, Hsu explained.
That is a concern for the authors of the report, including Hsu.
“That’s something that needs to be taken into account when we’re talking about whether or if you should be hiring people in these kinds of roles,” Hsue said.
A key issue, she added, is that there’s still a lot more to copy than just writing copy.
“If we want to do a great copywriting product, it’s going to take people who can work remotely,” Hsup said.
She also noted that the numbers are based on a sample of all workers in the city, and some people are excluded from the study because they were part of a group that was not covered by the report.
For example, people in a job in a different state may not be included in the study, and those excluded may